Success Stories

Paperless Post

"For a company so focused on design, Lower Manhattan is an incredible option."

James Hirschfeld, Co-Founder, Paperless Post

Business Need

Paperless Post, an innovative online communication design company was located in a 7,000 square foot facility on West 25th Street in Midtown Manhattan. In just four years, Paperless Post had outgrown three offices and again was looking for a larger space. However the company was in need of economic assistance in order to make their expansion plans a reality.


NYCEDC and ESD jointly offered Paperless Post $455,000 in World Trade Center Job Creation & Retention Program funds (“JCRP”) to help the company expand and add new jobs. In addition, the company was selected as one of the winners—from more than 300 applicants—of NYCEDC’s “Take the H.E.L.M.: Hire + Expand in Lower Manhattan,” a competition which encourages creative and innovative businesses to open a new office or expand an existing office in Lower Manhattan. Paperless Post was selected as the winner of the “Technology Track” and awarded $250,000 to assist their move and expansion to 115 Broadway. This expansion will create 76 new jobs and retain 51 existing positions.