Coney Island Development Corporation Announces Selection of the DOE Fund to Clean up Coney Island
The Doe Fund to Provide Street Sanitation Services During 2006 Peak Season.
Coney Island Development Corporation (CIDC) Chairman Joshua J. Sirefman announced the engagement of The Doe Fund to provide supplemental sanitation and clean up services in Coney Island, including Surf Avenue and the Coney Island Boardwalk. The Doe Fund contract started in May and will run through the summer peak attraction season and into mid-November. CIDC will contribute $50,000 towards the service, with an addition $10,000 donated by the Doe Fund.
“Hiring The Doe Fund takes us one step closer in transforming the area into a year-round entertainment destination and stronger residential community as outlined in the Coney Island Strategic Plan,” said CIDC Chairman Josh Sirefman. “The Doe Fund has done an admirable job of creating clean and enjoyable environments while providing stable employment for New Yorkers. The partnership between the Doe Fund and CIDC will create the best atmosphere for Coney Island residents and visitors to live, work and play during the peak season this summer.”
A workforce of eight will cover the area three days a week, Saturdays, Sundays and Mondays from 9 a.m. to 5 p.m. The service area will cover from Surf Avenue to north of the Boardwalk between West 5th Street to West 21st Street, and from West 8th Street to Stillwell Avenue along the Boardwalk. Running through November, the Doe Fund will clean sidewalks and the Boardwalk, empty trash bins and remove posters, stickers and graffiti from street furniture. The Doe Fund will also paint the lamp posts, traffic signal boxes, mailboxes, fire alarm boxes, parking sign poles, transit vents and fire hydrants in the service area.
The Doe Fund's award winning and nationally acclaimed Ready Willing & Able program provides permanent solutions to homelessness through paid work and a host of other social services. Trainees in the RWA program earn money cleaning city streets while they live in the Doe Fund's drug-free, crime-free transitional housing, take job training and life skills courses, and work to get their lives back on track until they can obtain full time jobs and permanent housing.
"Ready, Willing & Able is thrilled to be working with the CIDC, NYCEDC and SBS to provide cleaning services to Coney Island and to offer paid work to our formerly homeless program participants,” said Doe Fund Founder and President George McDonald. “This is a unique opportunity for our participants, many from this area, to give back to the community. We anticipate that our ‘men in blue’ will become assets to the neighborhood, as they have in the neighborhoods throughout the 150 miles of New York City streets our Community Improvement Project currently serves.”
Guiding CIDC’s efforts is the Coney Island Strategic Plan. Announced September 2005, the Strategic Plan provides a roadmap for the CIDC and its partners. The Coney Island Strategic Plan calls for enhanced entertainment attractions that take advantage of the area’s unique appeal, a new community center for job training and recreational uses, and an increase of year-round activity on Surf Avenue. Since the announcement, the City acquired the historic Bishoff & Brienstein (B&B) Carousell which is being restored and will be returned to Coney Island. In addition, the Metropolitan Transit Authority completed a $240 million renovation of the Stillwell Avenue subway station, and the New York Aquarium is currently undergoing a $45 million master plan and renovation. Most recently, the City's Department of Housing Preservation and Development (HPD) and the New York City Economic Development Corporation (NYCEDC) jointly issued a Request of Proposal for a significant parcel of vacant City-owned land in Coney Island for development of a community center and more than 150 units of affordable housing.
The Coney Island Development Corporation was established by Mayor Bloomberg with a mandate to create a comprehensive, viable plan to promote a more diversified business community and better employment opportunities. It consists of 13 members appointed by the Mayor, City Council and the Borough President. Each is serving a two-year term.