Studies

Fashion.NYC.2020

NYCEDC’s Fashion.NYC.2020 is a strategic study designed to examine the state of New York City fashion and the challenges facing the industry over the coming decade.

Conducted in partnership with Bain & Company and aided by discussions with hundreds of industry leaders, Fashion.NYC.2020 identifies six key initiatives to address those challenges to ensure that New York City remains the global fashion capital.

The Fashion.NYC.2020 report covers the following areas of interest:

  • Current status and major trends impacting the NYC Fashion Industry
    • Spend polarization
    • Growth in emerging markets
    • Rise of contemporary brands
    • Growth of vertical brand strategies
    • Consumer Centricity
    • Sustainability
  • New York City’s Fashion Ecosystem
    • Fashion Week
    • Design
    • Manufacturing
    • Wholesale
    • Retail
    • Media and marketing
  • NYCEDC’s recommendations and details on initiatives developed to help sustain NYC’s top industry position
    • Fashion Campus NYC
    • Fashion Draft NYC
    • NYC Fashion Fellows
    • Design Entrepreneurs NYC
    • Project Pop-up
    • NYC Fashion Production Fund

A full copy of the report is available for download: 

Fashion.NYC.2020 Report

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