Programs for Entrepreneurs

Entrepreneur at Large

NYCEDC’s Entrepreneur at Large (EAL) serves as a conduit to NYC’s growing innovation hub, helping to provide direct assistance to local entrepreneurs; educate the public about City initiatives and resources; and solicit feedback from the entrepreneurship community.

The EAL enhances NYCEDC’s other supportive programs for entrepreneurs by providing the following services:

  • Holds virtual and in-person office hours to help advise local entrepreneurs
  • Virtually answers the community’s “Ask an EAL” questions, sharing tips and lessons learned based on years of startup experience
  • Informs the community about NYC’s resources, events, and success stories through panels, meetups, conferences, press appearances, and social media
  • Further strengthens the City’s connections with the entrepreneurship community through networking and community engagement
  • Gives guidance and regular feedback on NYCEDC’s existing programs to assist entrepreneurs, while also assisting with the development of new, innovative initiative ideas 

Steven Rosenbaum, NYCEDC's First Entrepreneur at Large

Steven Rosenbaum served as the City’s first ever Entrepreneur at Large, leveraging his deep NYC tech roots and serial entrepreneurship experience to support NYC’s burgeoning startup community. Steve was selected through a highly competitive application process, which commenced in May 2011. The selection committee was comprised of NYC startup and innovation leaders including Brad Hargreaves, Founding Partner at General Assembly; Charlie O’Donnell, Principal at First Round Capital; David S. Rose, Chairman of New York Angels; David Tisch, Managing Director at TechStars NYC; Dawn Barber, Co-founder of NY Tech Meetup; and Steven Strauss, Former Managing Director. 

Steve is an author, entrepreneur, and curator. As the CEO of the web's largest video curation platform,, he provides a realtime curation solution that powers more than 90,000 sites. Increasingly, created content is powering ecommerce, brands, and organizations like Patagonia, NY Magazine, Mediaite, and TEDx. In October of 2011, he was named the Science Journalism Laureate for Purdue University. He also created MTV's groundbreaking user-generated series, MTV Unfiltered.

Steve is a regular blogger on technology and the evolution of the internet for Huffington Post, Fast Company, Forbes and Mashable. Today, Rosenbaum says Curators are the new Superheroes of the Web  – using their powers to fix the signal-to-noise problem, and making the world contextual and coherent again.

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